‘Marketing must be so appealing that people want us in their lives,’ sums up marketing guru Jim Stengel.This also applies …
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Award Ceremony
Henry A. Kissinger-Prize 2025 Triple Award at AXICA
On March 28, 2025, the Henry A. Kissinger Prize was awarded at the AXICA Convention Center at the Brandenburg Gate. …
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Swedish Business Award 2024
Every year, the Swedish Chamber of Commerce, Business Sweden and the Swedish Embassy in Germany award the Swedish Business Award …
Stifterverband annual meeting 2024
On 26 June, the Stifterverband held its annual conference at AXICA under the heading „Future Festival“. Experts from business, politics, …
German-British #Freundship Awards 2024
On 13 March, we hosted a special event that put the spotlight on German-British friendship: the German-British #Freundship Awards. It …
Awards Ceremony DesignEuropa Awards
On 5 September, design took centre stage at AXICA when the prizes of the DesignEuropa Awards, organised by the European …