An international smartphone company utilized the varied and thrilling AXICA architecture to present the photographic qualities of their newest model. Reflections of light, contrasts of material and form, an seemingly endless color palette – what more could users want? And that’s how our spaces – including the atrium – were transformed into a playground for press and industry visitors. Complementary to that, our conference rooms served as showrooms for photo corners with additional designs. The guests experienced an informative and at the same time eventful day – rounded off culinarily by our catering crew.
Smartphone Product launch
- realization of a product launch event including ‚touch and feel‘ exhibition, as well as defined photography spots inside the spaces and the atrium
- two separate live streams for international and national participants with the support of our technological associate AMBION