<\/p>\n\n\n\n
Brin\u00adging Ber\u00adlin to life and inspi\u00adring peo\u00adp\u00adle for sus\u00adtainable events<\/strong><\/p>\n\n\n\n How can we get even more peo\u00adp\u00adle exci\u00adted about sus\u00adtainable event con\u00adcepts in our city? By invi\u00adting them to expe\u00adri\u00adence for them\u00adsel\u00adves what makes Ber\u00adlin one of the lea\u00adding event capi\u00adtals in the MICE indus\u00adtry. This is exact\u00adly what we did at the BESTIVAL Mas\u00adter\u00adclass SUSTAINABILITY<\/strong> from Octo\u00adber 9 to 11. Twen\u00adty inter\u00adna\u00adtio\u00adnal, expe\u00adri\u00aden\u00adced event plan\u00adners from asso\u00adcia\u00adti\u00adons, agen\u00adci\u00ades and com\u00adpa\u00adnies came to the capi\u00adtal to see for them\u00adsel\u00adves the inno\u00adva\u00adti\u00adve con\u00adcepts and sus\u00adtainable mea\u00adsu\u00adres that Ber\u00adlin has to offer.<\/p>\n\n\n\n AXICA as host \u2013 expe\u00adri\u00aden\u00adcing sus\u00adtaina\u00adbi\u00adli\u00adty up close<\/strong><\/p>\n\n\n\n A spe\u00adcial high\u00adlight of the Mas\u00adter\u00adclass was the visit to AXICA<\/strong>. Our col\u00adle\u00adague Nadi\u00adne Unger<\/strong> had the plea\u00adsu\u00adre of wel\u00adco\u00adming the par\u00adti\u00adci\u00adpan\u00adts. In an exclu\u00adsi\u00adve ses\u00adsi\u00adon, Marei\u00adke Lind\u00adner<\/strong> from the Ger\u00adman Sus\u00adtainable Eco\u00adno\u00admy Asso\u00adcia\u00adti\u00adon<\/strong> repor\u00adted on the suc\u00adcessful imple\u00admen\u00adta\u00adti\u00adon of the first Sus\u00adtainable Eco\u00adno\u00admy Sum\u00admit<\/strong> at our com\u00adpa\u00adny last year. This event set new stan\u00addards in terms of sus\u00adtainable eco\u00adno\u00admy and event planning.<\/p>\n\n\n\n Our col\u00adle\u00adague Alex\u00adan\u00addra Beck<\/strong>, Qua\u00adli\u00adty and CSR Mana\u00adger at AXICA, also shared many valuable insights into the prac\u00adti\u00adcal imple\u00admen\u00adta\u00adti\u00adon of sus\u00adtaina\u00adbi\u00adli\u00adty at events during the tour of our com\u00adpa\u00adny. We are always hap\u00adpy to show how we live sus\u00adtaina\u00adbi\u00adli\u00adty at AXICA and inte\u00adgra\u00adte it into our dai\u00adly work.<\/p>\n\n\n\n A colorful pro\u00adgram full of inspi\u00adra\u00adti\u00adon \u2013 what else was there?<\/strong><\/p>\n\n\n\n The pro\u00adgram of the BESTIVAL Mas\u00adter\u00adclass SUSTAINABILITY was just as diver\u00adse as the city its\u00adelf \u2013 the focus was on the inten\u00adsi\u00adve exch\u00adan\u00adge of ide\u00adas and best prac\u00adti\u00adces, but of cour\u00adse wit\u00adhout losing sight of the fun. Net\u00adwor\u00adking acti\u00advi\u00adties such as table ten\u00adnis<\/strong> and sun\u00adri\u00adse yoga ses\u00adsi\u00adons<\/strong>, fol\u00adlo\u00adwed by bike tours through the city<\/strong>, not only brought exer\u00adcise into play, but also per\u00adso\u00adnal exch\u00adan\u00adge. In work\u00adshops, par\u00adti\u00adci\u00adpan\u00adts were able to learn from the best prac\u00adti\u00adces of others and con\u00adtri\u00adbu\u00adte their own experiences.<\/p>\n\n\n\n Other high\u00adlights included visits to inspi\u00adring loca\u00adti\u00adons such as the Audio\u00adwerk<\/strong>, the Malz\u00adfa\u00adbrik<\/strong>, the MAM\u00adPE-Manu\u00adfak\u00adtur<\/strong> and the EUREF-Cam\u00adpus<\/strong> \u2013 all Ber\u00adlin insti\u00adtu\u00adti\u00adons that stand for inno\u00adva\u00adti\u00adon and sus\u00adtaina\u00adbi\u00adli\u00adty. The expe\u00adri\u00adence was roun\u00added off with a wal\u00adking tour of the Fes\u00adti\u00adval of Lights<\/strong>, which brought the colorful, artis\u00adtic and sus\u00adtainable side of the city to life in a very spe\u00adcial way. The\u00adse expe\u00adri\u00aden\u00adces not only pro\u00advi\u00added a deep insight into Ber\u00adlin\u2019s green soul, but also a direct exch\u00adan\u00adge that gave rise to many new ideas.<\/p>\n\n\n\n