On Febru\u00adary 17, 2026, we laun\u00adched a new event for\u00admat: AXICA im Blick (AXICA in Focus). The evening kicked off with \u201cThe AI Test\u201d \u2013 a deli\u00adbera\u00adte\u00adly cho\u00adsen focus that pla\u00adced arti\u00adfi\u00adci\u00adal intel\u00adli\u00adgence not as tech\u00adno\u00adlo\u00adgi\u00adcal hype, but as a social rea\u00adli\u00adty check.<\/p>\n\n\n\n
After a brief wel\u00adco\u00adme by our mana\u00adging direc\u00adtor Natha\u00adlie Dah\u00admann-Harb\u00adecke<\/strong>, Sven G\u00f6th<\/strong>, busi\u00adness futu\u00adrist, entre\u00adpre\u00adneur, and host of the CEO 500 pod\u00adcast, ope\u00adned the evening with a fast-paced key\u00adnote speech. His cen\u00adtral the\u00adsis: Arti\u00adfi\u00adci\u00adal intel\u00adli\u00adgence is not only chan\u00adging pro\u00adces\u00adses and busi\u00adness models \u2013 it is a touch\u00adstone for whe\u00adther we as an eco\u00adno\u00admy and socie\u00adty are rea\u00addy to actively shape the future. In the sub\u00adse\u00adquent panel dis\u00adcus\u00adsion, we deepe\u00adned the dis\u00adcus\u00adsion tog\u00ade\u00adther with renow\u00adned experts from the fields of tou\u00adrism, media, com\u00admu\u00adni\u00adca\u00adti\u00adon, and event management:<\/p>\n\n\n\n Tog\u00ade\u00adther, we exami\u00adned spe\u00adci\u00adfic are\u00adas of appli\u00adca\u00adti\u00adon, cur\u00adrent chal\u00adlenges, and stra\u00adte\u00adgic issues in deal\u00ading with AI. Among other things, we dis\u00adcus\u00adsed the pro\u00advi\u00adsi\u00adon of sui\u00adta\u00adble tech\u00adni\u00adcal infra\u00adstruc\u00adtu\u00adre, deal\u00ading with data qua\u00adli\u00adty and uncu\u00adra\u00adted con\u00adtent, and the use and sha\u00adring of know\u00adledge through struc\u00adtu\u00adred data models. It beca\u00adme clear that the imple\u00admen\u00adta\u00adti\u00adon of AI is less a tech\u00adni\u00adcal task and more an orga\u00adniza\u00adtio\u00adnal and cul\u00adtu\u00adral one.<\/strong><\/p>\n\n\n\n During the net\u00adwor\u00adking ses\u00adsi\u00adon that fol\u00adlo\u00adwed, our guests had the oppor\u00adtu\u00adni\u00adty to con\u00adti\u00adnue their dis\u00adcus\u00adsions with Sven G\u00f6th and the panelists. In a rela\u00adxed atmo\u00adsphe\u00adre, new per\u00adspec\u00adti\u00adves, cont\u00adacts, and ide\u00adas emerged\u2014accompanied by culina\u00adry high\u00adlights from our kit\u00adchen, which roun\u00added off the evening.<\/p>\n\n\n\n Our cus\u00adto\u00admer event show\u00aded that deal\u00ading with arti\u00adfi\u00adci\u00adal intel\u00adli\u00adgence is no lon\u00adger a visi\u00adon of the future, but a con\u00adcre\u00adte task for the pre\u00adsent. With for\u00admats such as \u201cAXICA im Blick,\u201d we are posi\u00adtio\u00adning our\u00adsel\u00adves as a place for dis\u00adcour\u00adse \u2013 whe\u00adre inno\u00adva\u00adti\u00adon, respon\u00adsi\u00adbi\u00adli\u00adty, and per\u00adso\u00adnal exch\u00adan\u00adge come together.<\/p>\n\n\n\n Pho\u00adtos: \u00a9 AXICA \/ Johan\u00adnes Jost<\/p>\n\n\n\n <\/p>\n","protected":false},"excerpt":{"rendered":" On Febru\u00adary 17, 2026, we laun\u00adched a new event for\u00admat: AXICA im Blick (AXICA in Focus). The evening kicked off \u2026<\/p>\n
Using con\u00adcre\u00adte examp\u00adles from busi\u00adness, rese\u00adarch, and culture\u2014from inter\u00adna\u00adtio\u00adnal brands such as The Walt Dis\u00adney Com\u00adpa\u00adny to the auto\u00admo\u00adti\u00adve industry\u2014he show\u00aded how AI is fun\u00adda\u00admen\u00adtal\u00adly trans\u00adforming decis\u00adi\u00adon-making struc\u00adtures, com\u00admu\u00adni\u00adca\u00adti\u00adon, and our under\u00adstan\u00adding of work. In doing so, he posed cru\u00adcial ques\u00adti\u00adons: Do we use AI for con\u00adtrol? To increase effi\u00adci\u00aden\u00adcy? To inten\u00adsi\u00adfy cus\u00adto\u00admer expe\u00adri\u00aden\u00adces? His clear mes\u00adsa\u00adge was that tech\u00adno\u00adlo\u00adgy alo\u00adne does not crea\u00adte a com\u00adpe\u00adti\u00adti\u00adve advan\u00adta\u00adge. What counts is lea\u00adder\u00adship, cou\u00adra\u00adge, and a clear stance.<\/p>\n\n\n\n\n
<\/li>\n<\/ul>\n\n\n\n